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Hi, I'm Collin! 👋

I'm a media research analyst, data enthusiast, and news, sports, and podcast aficianado.

Professionally, I use data, audience measurement, and marketing research methods to answer questions on how best to reach and engage audiences--towards the goal of enriching lives and engaging minds with public media content and services. I am particularly interested in the use and development of open-source statistical software (i.e., R) to achieve this goal, and gaining a broader understanding of the role these tools play in media, digital, and marketing analytics. I also adjunct university courses on the side.

Listening to NPR, watching PBS (especially NOVA), and college football and baseball are my jam.

Now

Want to know more about what I'm currently working on, reading, or mastering? Check out the now page on my personal site.

🛠️ Tools I use

  • R
  • SQL
  • Bash
  • Google Cloud Platform (GCP)

✍️ Tools I'm learning

  • Python
  • JavaScript
  • Neovim
  • Lua

Find me

Collin K. Berke, Ph.D.'s Projects

berkeblog icon berkeblog

This repo holds code for Collin K. Berke's personal site.

berkewebsite icon berkewebsite

This repository is used to house code related to my website and blog

facebookdatatool icon facebookdatatool

This tool is used to import and organize Facebook data in R for analysis.

ga4webdash icon ga4webdash

This repository contains an example app summarizing Google Analytics 4 website data.

gargle icon gargle

Infrastructure for calling Google APIs from R, including auth

markdown-here icon markdown-here

Google Chrome, Firefox, and Thunderbird extension that lets you write email in Markdown and render it before sending.

mathforbeginningreporters icon mathforbeginningreporters

Journalists need to be better at math and data. A good place to start? Beginning reporting class in journalism school, usually taught to 18 and 19 year olds who have avoided math their whole lives.

ncaawomensvolleyballdata icon ncaawomensvolleyballdata

A repository of NCAA women's volleyball data scraped from stats.ncaa.org, including the scrapers written in R.

pkg-dev-masterclass icon pkg-dev-masterclass

Materials for the Package Development Masterclass workshop held at posit::conf(2023)

r4ds icon r4ds

R for data science: a book

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