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Hi there, I'm Bruno Serra 😃

Holding a Bachelor's Degree in Engineering and a Master's Degree in Data Science and Analytics, I'm completely passionate about data science and analytics, with a particular focus on leveraging machine learning and data analytics to extract insights for business growth. My experience centers on multinational corporations with millions of employees, where I've tackled massive datasets comprising billions of rows. Currently, I'm employed at AB InBev, the world's largest brewer based in Belgium, overseeing iconic global brands such as Budweiser, Corona, and Stella Artois. In my role, I specialize in designing and deploying analytical and statistical models to unearth valuable insights, empowering informed decision-making across the organization.

Daily Technologies

Find my daily technologies below.


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Main Projects

Machine Learning

  1. Delayed Deliveries

    Method: Supervised Classification

    One of the major problems faced by delivery companies is DELAYED DELIVERIES. In light of this, the idea emerged to create a predictive analysis using machine learning models to anticipate whether a delivery will be delayed or not based on the data collected from orders. There are no solid premises regarding the reasons for delays, only that, given that the datasets used are in a snowflake schema, a filter was applied to analyze only motorcyclists, always in the food segment, with delivery status always marked as delivered and order status as finalized.

Data Analytics

  1. Woman Violance

    Method: Exploratory Data Analysis

    The incidence of violence against women in the state of Minas Gerais represents a significant social concern. The lack of detailed analysis of available data hinders the understanding of patterns, critical areas, and underlying factors of this phenomenon, thereby impeding the implementation of targeted and effective strategies to combat this issue. In light of this, the idea emerged to create a exploratory data analysis using data from the State of Minas Gerais from Brazil.

Data Engineering

  1. Brazilian Education in Indigenous Territories

    Method: Medallion Architecture in Data Lake using Azure

    Education is a crucial aspect of human and social development, playing a fundamental role in creating more just and egalitarian societies. Brazil, with its diversified cultural composition and numerous ethnic groups, including indigenous communities that contribute significantly to the nation's identity, requires special consideration for indigenous education. It is important to prioritize the preservation of cultural traditions and the empowerment of native communities. Due of this, it will be built a data lake environemnt using Azure using the medallion architecture, performing ETL and the final analysis.

Bruno Serra's Projects

data_analysis_and_best_practices icon data_analysis_and_best_practices

This is a MASTERS DEGREE PROJECT in Data Science and Analytics, discipline Data Analysis and Best Practices. The project is an exploratory data analysis of woman violance in a state of Brazil.

data_engineering icon data_engineering

This is a MASTERS DEGREE PROJECT in Data Science and Analytics, discipline Data Engineering. The project is development of a data lake house using medallion architecture in Azure.

machine_learning_and_analytics icon machine_learning_and_analytics

This is a MASTERS DEGREE PROJECT in Data Science and Analytics, discipline Machine Learning and Analytics. The project is a machine learning supervised problem of classification regarding delayed deliveries.

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