Comments (4)
AdimDrewnik
commented on May 23, 2024
You need to explain your problem in more detail.
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cbSuccessAcademies
commented on May 23, 2024
Apologies, so I am reading the demo script and I am seeing this where the default modeling variable has changed from paid_media_vars to paid_media_spends. I would prefer to model on impressions because it could build a better model. My thinking is because impressions are the point of contact for the media served. I would like to know how to switch the modeling variable to paid_media_vars
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gufengzhou
commented on May 23, 2024
Robyn doesn't support imp modelling anymore due to the uncertainty it introduces to budget allocation.
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AdimDrewnik
commented on May 23, 2024
@gufengzhou So having some TV ads is it no longer possible to use GRPs in Robyn modelling? Only TV spend should be used or can I use GRPs in place of spend?
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Related Issues (20)
- InputCollect hyperparameter causes error HOT 2
- Budget Allocator - Greater ROI with similar spend HOT 2
- URGENT - robyn_recreate() with JSON produces different model HOT 7
- Budget Allocator ROAS does not match one-pager ROAS with weibull PDF adstock HOT 2
- Error in py_get_attr_impl(x, name, silent) : AttributeError: '_DE' object has no attribute 'set_objective_weights' HOT 2
- Conversion for a particular channel given a Spend. HOT 1
- Strange error with adobe-helvetica (?) HOT 1
- Error in `mutate()`: ℹ In argument: `rsq = lares::winsorize(.data$rsq, thresh = c(0.01, 0.99))` HOT 4
- Robyn Output Error - One or both dimensions exceed the maximum (50000px)
- Robyn Output Error - One or both dimensions exceed the maximum (50000px) HOT 3
- Robyn Python API error HOT 4
- Weibull adstock graph problem HOT 3
- How to make Weibull plots more legible? HOT 1
- Difference between immediate vs. carryover in OutputCollect and OutputModels HOT 4
- '500 Internal Server Error' while accessing 'robyn_outputs' - robyn_api for python HOT 6
- Error after robyn_run() "Error in py_get_attr_impl(x, name, silent)" HOT 1
- Inquiry About Sales Incremental Analysis with Budget Changes Using Robyn HOT 1
- How to replicate the Response Curves and Mean Spends by Channel using the Weibull CDF in a one-pager format from raw data
- Robyn Python API - HOT 9
- Error in nevergrad_hp[[co]] <- optimizer$ask() : attempt to select less than one element in integerOneIndex
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