yshvi-07 / amex-makethon

Amex-Makethon

Rewards gamification for credit or debit card transaction Problem statement name

Develop a gamification strategic application that can help credit and debit card users take advantage of Rewards programs. Project Name-Engange Quest-"Embark on a rewarding journey through engagment"

Team Name-Star Techies Vaishnavi Sangal Yashasvi Singh Yashasvi Baliyan Riya Bansal

Many credit and debit card users do not take advantage of Rewards programs offered by their banks or financial institutions. This can be due to a lack of understanding of how the program works, a perception that the rewards are not significant enough to make a difference, or a lack of engagement with the program.

The challenge is to design a gamification strategic application that is effective in engaging users and driving desired behaviors, such as using the card for specific transactions or spending a certain amount each month. The strategy must also be easy to understand and use and be scalable across different user segments and markets.

Solution: Reading such a long paras for understanding about the reward programs could be a tedious task. According to the research 65% of people are enhancing opportunities through visual aids. Visuals are a great way to understand things much more easier. So we are creating a gamifying environment in which the user can understand the rewards through visual aids using their own "AVATAR".