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Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community.

Home Page: https://facebookexperimental.github.io/Robyn/

License: MIT License

R 9.99% Dockerfile 0.02% JavaScript 0.16% CSS 0.04% MDX 1.94% Python 0.19% Jupyter Notebook 87.66%
marketing-mix-modeling marketing-mix-modelling mmm marketing-science econometrics adstocking cost-response-curve budget-allocation hyperparameter-optimization evolutionary-algorithm

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